NOSIPHO DLUDLU
Ezulwini,MA
Summary
Dynamic marketing professional with expertise in digital strategies and stakeholder management, honed at Eswatini Air. Proven success in enhancing brand visibility and executing impactful campaigns. Skilled in data analysis and team leadership, driving results through innovative solutions. Excel in social media management, achieving a 30% increase in engagement metrics.
Overview
14
14
years of professional experience
Work History
Assistant Marketing Officer
Eswatini Air
06.2022 - Current
- Create and schedule social media posts while monitoring engagement metrics, and responding to comments.
- Develop marketing materials, including brochures, flyers, and website content, to enhance airline visibility.
- Execute marketing campaigns through events and promotions to drive brand awareness.
- Conduct research on customer behavior and market trends to inform strategic decisions.
- Promote airline services across various marketing channels to maximize outreach effectiveness.
- Collaborate with the marketing, sales teams, and other departments to ensure cohesive marketing strategies.
Extra Clerical Officer (Temporal Royal Duties)
Elections and Boundaries Commission
05.2023 - 10.2023
- Executed nationwide campaigns and training initiatives for voters.
- Managed data entry and analysis within Elections Management System.
- Coordinated registration processes for special, primary, and secondary elections.
- Oversaw payment processing for temporary employees in Elections Bureau operations.
Extra Clerical Officer (Royal Duties)
Elections and Boundaries Commission
01.2018 - 06.2019
- Provided general administrative assistance to ensure the smooth operation of the commission.
- Maintained accurate records of voters, election results, and other relevant data.
- Assisted with organization and implementation of electoral processes, including voter registration and polling.
- Interacted with the voter registration process, election officials, and other stakeholders.
- Supported civic and voter education initiatives to promote informed participation in electoral processes.
Enrolment Officer
The Deputy Prime Minister's Office
03.2014 - 05.2015
- Managed the registration process for eligible households with OVC, ensuring accurate data collection and documentation.
- Maintained up to date records of beneficiaries, including demographic data, payment history, and other relevant information.
- Responded to inquiries from beneficiaries, providing information on program guidelines, and resolving issues related to payments or eligibility.
- Assisted with the disbursement of funds to eligible households, ensuring timely and accurate transactions.
- Tracked program implementation, identified potential issues, and provided insights for program improvement.
Hospitality Intern
Siteki Hotel
03.2013 - 11.2013
- Assisted with guest services, handling check-ins and check-outs, and ensuring guest satisfaction.
- Supported the planning and execution of tours and cultural experiences for guests.
- Participated in marketing and social media campaigns to promote tourism offerings.
- Organized and coordinated events and activities that showcased the hotel's hospitality and cultural heritage.
- Conducted research on travel trends and guest feedback to inform strategic decisions.
- Developed eco-friendly tourism practices and contributed to sustainable tourism efforts.
- Worked closely with hotel staff to ensure all guests needs are met.
- Contributed to promotional campaigns, managed social media platforms, and engaged with potential tourists.
Service Centre Operator
Jet Stores
Mbabane
05.2012 - 03.2013
- Provided excellent customer experience by responding to queries, resolved issues, and offered solutions.
- Effectively handled customer complaints and concerns in a professional manner.
- Maintained up to date knowledge of Jet Stores' products and services to provide accurate information to customers.
- Communicated effectively with customers, colleagues, and management to ensure seamless operations.
- Offered styling advice and recommendations to customers on clothing and fashion products.
Education
Introduction to Marketing Certificate -
Alison
01.2024
Abinitio Initial Cabin Crew Course -
SACAA
01.2016
Associate Degree - International Tourism
Limkokwing University of Creative Technology
01.2014
Skills
- Tourism marketing and promotion
- Digital marketing (SEO, SEM, email marketing)
- Social media management and content creation
- Destination branding and positioning
- Market research and analysis
- Stakeholder relationship management
- Product development and packaging
- Event planning and management
- Content creation and copywriting
- Campaign development and execution
- Data analysis and reporting
- Team collaboration and leadership
- Customer relationship management
- Computer literate
- Microsoft Word
- Excel
- PowerPoint
- SPSS
- Canva
- Search Engine Optimization (SEO)
- Web Analytics
References
- Mr. Siboniso Nhleko, Elections Officer at Elections and Boundaries Commission, (+268) 7682 6487
- Mrs. Batsabile Nkambule, Marketing/Communications Manager at Royal Eswatini National Airways, (+268) 7613 0280
- Mr. Melusi Zwane, Social Worker at Deputy Prime Minister's Office, (+268) 7607 0388
Languages
- Siswati
- French
- English
Timeline
Extra Clerical Officer (Temporal Royal Duties)
Elections and Boundaries Commission
05.2023 - 10.2023
Assistant Marketing Officer
Eswatini Air
06.2022 - Current
Extra Clerical Officer (Royal Duties)
Elections and Boundaries Commission
01.2018 - 06.2019
Enrolment Officer
The Deputy Prime Minister's Office
03.2014 - 05.2015
Hospitality Intern
Siteki Hotel
03.2013 - 11.2013
Service Centre Operator
Jet Stores
05.2012 - 03.2013
Introduction to Marketing Certificate -
Alison
Abinitio Initial Cabin Crew Course -
SACAA
Associate Degree - International Tourism
Limkokwing University of Creative Technology